Our most advanced filter yet. Engineered in our U.S.-owned facility and built to deliver unmatched protection in every pour. Powered by patented CoreXchange™ technology, the Pure XP reduces today’s most concerning tap water contaminants while cutting plastic waste by up to 75%. Cleaner water. Greater confidence. Designed to help you Live Epic.
When we say Epic, we mean Epic! Our proprietary, multi-patented blend of filter media eliminates up to 99.9% of the harmful contaminants other filters leave behind such as PFAS, lead, chlorine, microplastics, heavy metals, industrial & agricultural pollutants and trace pharmaceuticals. Why settle for anything less than Epic?
The quality of your water changes by location. In seconds, our ZIP-code water search shows you what’s in your tap, and helps you choose the right filter for your home and lifestyle.
The Pure XP Filter and Pitcher is our most advanced and sustainable filter yet, proudly made in the USA in our Epic-owned facility using premium filtration media sourced from the U.S. and Japan. Powered by our patented CoreXchange™ dual-layer technology, it features twice the surface area and upgraded pleated media that now performs even better in gravity-fed systems. The Pure XP is NSF certified to Standard 42 and independently tested against NSF/ANSI standards 42, 53, 401, P231, and P473 to reduce tap water contaminants, including PFAS, fluoride, microplastics, lead, chlorine, pharmaceuticals, and parasites with new microbiological protection included.
With a replaceable inner cartridge, the Pure XP helps reduce plastic waste by up to 75 percent, preventing more than 1,000 single-use plastic bottles from ending up in landfills. It has a 100 gallon filter capacity allowing use for 3-4 months. Made from 100 percent BPA- and BPS-free, food-grade materials, the Pure XP delivers clean, safe water for everyday use, travel, or emergency preparedness. It is a high-performance, eco-conscious solution designed for those who want effective filtration without compromising on sustainability.
Tailored Filtration For Every Tap.
Bacteria, Virus, Cysts, Giardia, E-Coli
Nano XP
Municipal Contaminants, Fluoride, Microplastics, Pharmaceuticals, PFAS, Parasites
Pure XP
Our goal at Epic has always been environmentally minded and we find value in not only practicing environmental stewardship as a company but also in supporting others who do the same. Like many who came before us and who will surely come after us, we hope to leave the planet a little bit better than we found it (and with cleaner water too).
Even if your tap water meets legal standards, it may still contain contaminants like chlorine, lead, PFAS (forever chemicals), microplastics, and other pollutants. Filtering your water gives you extra protection and peace of mind—plus, it just tastes better.
Epic filters are independently tested to remove up to 99.99% of contaminants, including PFAS, lead, and chlorine. All of our filters are made in the USA, 100% recyclable, and built for sustainability—replacing over 550 plastic bottles with every use.
It’s not always easy to tell. Many harmful contaminants are odorless, tasteless, and invisible. We recommend checking your local water quality report and using a certified filter for added protection.
From glass and plastic filtered water bottles to pitchers, under-sink systems, and dispensers—Epic has a solution for every lifestyle, whether you’re at home, at work, or on the go.
By switching to Epic, you cut down on single-use plastic bottles, support a U.S.-made product, and join a community dedicated to clean water and environmental impact. Better for you. Better for the planet.
